info@thehivecollective.biz



Claire Lowson

 

Personal Details

Name:                           Claire Lowson
Phone:                          07734 307821
Email                            clairel@thehivecollective.biz

Summary Profile

Claire is a world-class coach and communications expert. Bringing deep experience of branding, marketing and innovation, Claire delivers at board level and across the company, driving strategy and solutions to move your business to the next level.

Where her approach is unique is in her combination of sharp brand thinking and analysis with highly developed EQ and motivational skills that coach, motivate and ‘unstick’ the really big challenges. 

Claire’s experience spans a range of industries, covering internal and external communications for UK and international brands. She has worked on consumer events such as the Millennium Dome, to launches of new brands such as BT Openworld, to the delivery of corporate identity for emerging markets, banks and manufacturing companies. She has consulted and coached on change, performance development and brand transition programmes.

Claire can work one to one with you or your team, or can bring together the best strategic and creative brains for each area of a project, delivering comprehensive solutions that work for the long term.

Specialism(s)

‘Unsticking’ – working with you and your team to move your business to the next level, to clarify, define and develop ideas and drive through into implementation; product innovation; branding; communications; marketing

Analysis and assessment, stakeholder interviews and engagement, planning and strategic positioning, creative development, implementation, communications planning and brand realisation, including brand identity, internal and external communications, experiential design and packaging.

Create, design, and lead workshops around leadership, alignment, brand definition, stakeholder engagement, team building, internal and external comms, cultural and strategic change programmes.

Experience

Business and Performance Development

  • Clients including Lloyds TSB, BBC, PSB and Credit Suisse, Geib Grafton Geib

Brand strategy

  • OC&C – Global Strategy Consultancy, ITIDA – Egyptian government’s IT Development Agency
  • Trento Doc – Italian Champagne method wines from Trentino region, brand launch for BT Openworld

Brand transition programmes

  • Hill & Knowlton, Norwich Union / Aviva

Live brand experiences

  • BT – ‘TalkZone’ in the Millennium Dome; Comic Relief and Children in Need; Launch of ‘Living with Dinosaurs for the BBC; ‘Our Global Garden’ - Eureka! Museum for Children/Clore Foundation

Qualifications

  • Coaching Diploma
  • MA Design Studies - Central St Martin’s
  • PGCE English and Drama – Cambridge University
  • BA Hons: English Literature – University of York

Achieving the best for you and your business