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Creativity and Innovation

Creativity is the generation of new ideas. Innovation is the commercialisation or exploitation of ideas.

  • How does the mind work? Logically and rationally
  • How are we taught to think? Logically and rationally
  • How do we typically solve problems at work? Logically and rationally
  • How often do we get creative at work? Hardly ever

Why not?

There are two thinking worlds in organisations: Analytical - there is too much of this - and Creative - there is not enough of this. They are different and the former prevails far too often.

Creativity can help you improve - incrementally or radically – your services, processes and practices. Creativity is not a gift, it’s a skill that can be learned and practised.

Innovation will help you stay ahead of the game in your market.

Creativity and Innovation includes:

  • Creative Thinking workshops
  • Creative Thinking Tools
  • Six Hats and Other Stimulus
  • Innovation Health Check Surveys
  • Organisational Culture
  • Principles of Creativity
  • Theories and Stages of Innovation
  • Practicing Innovation with Real Briefs
  • Running Brainstorms